Latonya Williams


February 8, 2010

On-page Search Engine Optimization

Filed under: Internet Marketing — admin @ 2:15 pm

On-page Search Engine Optimization

Probably the most important aspect of on-page optimization is the domain name that you choose for your site. It must fulfill certain criteria, such as:

Are your business activities accurately represented by that domain name?
Is it a name that will be easy for your prospects and customers to remember?
Does it contain at least one of your main keyword phrases?

Wherever possible, the domain name that headlines your business should satisfy all three of these requirements.

For example, if your online business sells green widgets, then your domain name should be greenwidgets.com if possible. (For great information on flipping websites for making money on the internet.)

However, there may be times when you already have a domain name registered that is appropriate to your business, but not particularly product relevant. In this case, make sure that the html file name is relevant to that product. As an example, if you already owned BestOnlineWidgets.com and you have just launched a brand new range of orange widgets, then the page on your site where those widgets are advertised should be BestOnlineWidgets.com/OrangeWidgets.html.
This is not as strong as having a completely focused domain name but it will help the small software robots (spiders) that the search engines send out to survey new web pages, to understand what your page is about. (You’ll find great information here about how to flip websites for profit.)

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A Simple Procedure In Leaflet Designing

Filed under: Internet Marketing — admin @ 2:15 pm

A Simple Procedure In Leaflet Designing

Leaflet is a way of showing your ideas as well as emotions in terms of words, pictures and then graphics. The way you present your ideas in the leaflet will determine or will influence the perception of your readers in terms of the messages conveyed in your leaflet. (For great information on flipping websites for making money on the internet.)

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Off-page Search Engine Optimization-Article Marketing

Filed under: Internet Marketing — admin @ 2:15 pm

Off-page Search Engine Optimization-Article Marketing

The next step in your overall plan to drive a torrent of free traffic to your web site is to start writing articles for submission to free article directory sites. The reason that you should start doing this now is that article marketing is a slow burn, long-term traffic generation strategy.

Therefore, the sooner you get started, the sooner you are likely to begin to see significant numbers of visitors who are prompted to visit your site because of your articles.

We have already highlighted that keywords and keyword phrases are extremely important as far as your efforts to market your business for free are concerned.
This is especially true when you start to use article marketing. (Learn more about a great way to make money from home by flipping websites.)

Every article that you write has to be created around the keyword terms on your list that are relevant to your site, and they have to be created in such a way that those keyword terms are picked up by the search engine robots.
Until recently, the recommended method of writing articles for submission to article directory sites was to pick one of your keywords, do some research, and then write an article where you were aiming for a certain level of keyword density within that article.

You were expected to write an article of between 300 and 400 words, and a certain percentage of that article (generally somewhere between 3% and 5%) was expected to be made up of your keyword phrase.

In certain respects, things havent changed very much.

Articles of between 300 and 400 words are still the accepted norm, and you still need to use keyword terms as the central focal point of every article you create. (You’ll find great information here about how to flip websites for profit.)

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